Wednesday, January 29, 2014

Tattoo shops' newest clientele... kids?

Why I Took My 7-Year-Old to a Tattoo Parlor was written by Bonnie Rochman and published in Time Magazine in February, 2012. 

Summary
An increasing number of parents have turned to tattoo parlours to have their children’s ears pierced.  It has been found that most shops are what the author refers to as “mom-approved” by a local parent mailing list, despite the tough looking artists and heavy metal music blaring in the background.  A nurse apparently even “voted in favour” of the tattoo shops as a reputable place to get your kid’s ears pierced (Rochman, 2012). 

The stigma associated with tattoo parlours is that they are grungy and full of foul-mouthed people, according to one of the piercers quoted in the article.  Most mothers would never allow their child to step foot in a place like that.  But on the contrary, tattoo parlours are huge supporters of cleanliness.  Reputable ones use disposable needles and sterilize all equipment between uses.  Some shops are even regulated by states in America.  Mall piercers and jewelry stores use piercing guns which have caused complications and can’t be completely sterilized.

The author, who took her 7-year-old to get her ears pierced, claimed the piercing room “looked like a doctor’s office” (Rochman, 2012).  After the procedure, she received a bag of non-iodized sea salt and detailed instructions on how to mix a saline solution to properly clean a piercing.  This is completely opposite of what is recommended by mall kiosks, who suggest pure alcohol that burns and doesn’t actually aid in the healing process.

Tattoo parlours use hypodermic needles, and core out the tiniest amount of skin to make room for the earring, a practically painless procedure.  In a mall, the piercer uses a gun that jams a stud through the earlobe; instead of removing the skin, it simply pushes it aside.  Tattoo artists are convinced of the superiority of piercing with needles over piercing guns, so convinced that they leave their business cards in schools and pediatricians’ offices.  But ultimately the attitude changes of tattoo shops start through word of mouth, and parent by parent.
Mall accessory store Claire's advertising free ear piercing with the purchase of earrings.
Retrieved from dontletlifepassyouby.blogspot.ca
Opinion
Ear piercing is an ever-growing fashion statement among kids these days.  My 8-year-old cousin just recently got hers pierced, and constantly wears her hair up in a ponytail so she can show off her little purple jewel studs.  Apparently it’s the cool thing to do at school. 

Even back when I was younger kids wanted them; it’s forever been a trend.   However, the way the procedure is being done (and who it’s being done by) definitely needs to change.  My first ever earlobe piercing was done at the mall by some undoubtedly inexperienced 20-something when I was 7 or 8, who spent 15 minutes just trying to figure out how to work piercing gun.  I was sitting in the chair shaking and on the verge of tears, which was directly in front of the store window.  Mall shoppers passed by and watched all this go down.  Thinking back, this is a huge red flag.  What are the job requirements to being a mall ear piercer?  Apparently there are none.  Clearly there’s absolutely little to no training involved... maybe there’s a manual they have to read?  I really don’t know, all I know is that girl who pierced my ears didn’t read it.

I made the stupid, stupid mistake of going back to get my cartilage pierced (with the piercing gun in the mall again, because I didn’t learn my lesson the first time around).  This time, the gun actually shocked and broke the nerves in my ear.  I lost all feeling in the top part of my ear and to this day still have very little.  Not to mention that my cartilage is now flabby, discoloured, and looks permanently mutilated. 

Still, I continued to have a desire for more piercings.  But I finally came to my senses and got them done at a tattoo shop, by a professional piercer using a packaged needle and fully sterilized equipment.  I know this because they showed me everything pre-packaged before they pierced me.  They also explained the procedure in so much detail it was almost annoying.  These piercers are trained to do this kind of stuff and do it so many times daily that they could probably pierce with their eyes closed (and would still probably do a better job than the mall).  If anything, they would take even more time and better care with kids because 1) they’re kids, and 2) the moms are there, probably scrutinizing everything.

I am in full support of taking a kid to a tattoo shop to have this simple ear piercing procedure done.  Looking past the guys covered head to foot in tattoos and piercings, the loud heavy metal music, and the fact that most tattoo shops are hole-in- the-walls…they are surprisingly (or not so surprisingly, if you’re like me and are quite familiar with them) the cleanest places.  They’re probably right up there next to hospitals in cleanliness.  Parents should look past the stigma attached to tattoo parlours and see that it’s a much safer place to have your kid’s ears pierced than by a most likely untrained “piercer” in the storefront of a mall. As the article says, “only cowboys use guns” (Rochman, 2012).

Citation
Rochman, B.  (2012, February 7).  Why I Took My 7-Year-Old to a Tattoo Parlor.  Time. Retrieved from http://healthland.time.com/2012/02/07/why-i-took-my-7-year-old-to-a-tattoo-parlor/

Questions
What are some ways tattoo shops can positively market ear piercing to parents?

Should using a piercing gun still be allowed?  What ways can we ensure that it’s properly sterilized?

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